CRM and Lifecycle Marketing Manager
About Tomorrow
Tomorrow is an independent agency network building the future of digital experience. We bring together specialist brands dedicated to performance, social influence, data intelligence and transformative AI — helping ambitious companies grow through better, faster, smarter marketing.
Our heritage runs deep. Through Found, our digital growth story began in the mid-2000s and has evolved over 20+ years of hands-on performance marketing excellence. Today the Tomorrow network spans Found (Everysearch™ and digital growth), Disrupt (influencer and social), Seed (AI-led creative), Braidr (data technology) and Luminr (AI-powered search intelligence) — a connected ecosystem of strategy, craft and innovation.
We work with ambitious brands from our London base and across international markets, combining award-winning specialists with ISO 27001-certified operational standards. If you want to do meaningful work at the frontier of digital marketing — with people who care about quality, curiosity and commercial impact — you will feel at home here.
The role
As CRM and Lifecycle Marketing Manager you will orchestrate how customers experience brands after the first click. You will connect data, messaging and channels into journeys that feel intentional across email, CRM, onsite and paid retargeting. This role is for someone who thinks in systems, cares about customer value, and can turn fragmented touchpoints into one coherent relationship.
What you will do
- Map customer journeys and define lifecycle stages with clear outcomes
- Build cross-channel programmes spanning email, CRM and complementary channels
- Partner with data teams on audience definitions, triggers and governance
- Align messaging frameworks so every stage feels consistent and useful
- Measure retention, LTV indicators and journey conversion health
- Lead prioritisation across journey backlog and commercial campaigns
- Improve operational reliability of automations and handoffs
- Coach stakeholders on lifecycle thinking and best practice
What we look for
- Experience owning CRM or lifecycle programmes end to end
- Ability to design journeys that combine data logic with human tone
- Comfort collaborating with analytics, product and channel teams
- Strong organisation across complex multi-step programmes
- Commercial awareness of retention and customer value
- Clear communication and stakeholder management
- Interest in privacy-aware, permission-first engagement models
What you will get
- Ownership of customer journey strategy across ambitious brands
- Access to data, content and media expertise across the network
- A chance to professionalise lifecycle marketing as a growth engine
- Collaborative culture with high standards and real accountability
Ready to apply?
Schedule a chat with our team to talk about the role and next steps.